To expand global online sales channels and scale sales
Tokyo, Japan, Aug. 22, 2023 (GLOBE NEWSWIRE) — Yoshitsu Co., Ltd (“Yoshitsu” or the “Company”) (NASDAQ:TKLF), a retailer and wholesaler of Japanese beauty and health products, as well as sundry products and other products in Japan, today announced that its REIWATAKIYA overseas flagship store (the “Store”) will be available on Tmall on August 27, 2023. Tmall is one of the world’s largest third-party online and mobile commerce platforms for brands and retailers. The debut of REIWATAKIYA on Tmall is anticipated to expand Yoshitsu’s global online sales channels and thus drive product sales growth.
The Store is poised to offer an extensive array of products including daily essentials, skincare products, trending Japanese cosmetics, household items, and collectable Japanese figurines. This strategic expansion into the online sales channel shows Yoshitsu’s commitment to making curated, high-quality Japanese products easily accessible to consumers anytime and anywhere.
Mr. Mei Kanayama, the Principal Executive Officer of Yoshitsu, commented, “Our planned entry into Tmall underscores our capability to deliver quality products and services. As a company with a global perspective, we aim to create new value by expanding to new retail platforms. The launch of the Store aligns perfectly with our overarching philosophy of bringing pleasant life experiences to people across nations by offering products of value. We aim to provide a seamless shopping experience both online and offline through our various retail stores like ‘Tokyo Lifestyle,’ ‘æ±äº¬ç”Ÿæ´»é¤¨,’ and ‘REIWATAKIYA.'”