VANCOUVER, British Columbia, Sept. 22, 2022 (GLOBE NEWSWIRE) — Liquid Media Group Ltd. (NASDAQ:YVR) (the “Company”, “Liquid Media” or “Liquid”) today announces that its subsidiary, Digital Cinema United (“DCU”), a leading worldwide technical content services company, has entered into a multi-year service agreement (“Agreement”) with Screenvision Media, a national leader in delivering comprehensive advertising and content representation services for top-tier cinema exhibitors, sports venues, e-gaming platforms and other live events and venues.
Under the Agreement, DCU will manage the distribution of advertising content at select Screenvision Media exhibitor partner theatres. Additionally, Digital Cinema United will install its cloud-based electronic delivery platform, DCU Connect, across over 650 US theatres and manage content delivery for Screenvision Media’s advertising content. It will replace the physical delivery of USB drives.
Liquid Media CEO, Josh Jackson, stated, “This agreement strengthens our footprint within Screenvision’s vast network of over 2,000 theaters. Delivering innovation to the industry through our DCU Connect technology, Liquid remains committed to executing on its growth initiatives across all subsidiaries as we continue to build long-term shareholder value.”
“Digital Cinema United’s new partnership with Screenvision Media continues to show the robustness of DCU Connect, allowing for not just delivering feature and trailer DCPs, but also advertising spots and long-form pre-show content to theatres across the U.S.,” said Ronnie Ycong, Executive Vice President & General Manager – Americas, Digital Cinema United.
John Marmo, Vice President Exhibitor Relations, Screenvision Media, added, “Screenvision Media made the decision to partner with Digital Cinema United due to its scalable, cost-effective electronic DCP delivery solution, DCU Connect, which will provide an easy-to-use download application for our exhibitor partners to receive Screenvision Media advertising content.”
DCU Connect is 100% FREE to exhibitors and only requires the installation of software. There is no hardware cost or installation required and the software installation only takes less than 20 minutes to complete remotely. It is integrated with various TMS/LMS systems, including GDC, Arts Alliance Media’s Screenwriter, EIKONA and Cinema ACE.
With the announcement of this partnership, the rollout of the technology will extend to over 3,000 locations globally.
“It’s the company’s goal to provide Screenvision Media, our other distribution clients and global exhibition partners with a secure, reliable delivery pipeline to download DCP content to theatres across multiple territories around the world,” said Alan Christensen, CEO, Digital Cinema United. “We are able to accomplish this with DCU Connect, a product operating on SHARC Technology.”
In addition to Screenvision Media, Digital Cinema United provides DCP production and delivery services for over 700 distributors, content owners, filmmakers, event cinema providers, film festivals, and sales agents globally, including the major Hollywood studios.
For more information, Ronnie Ycong – ronniey@digitalcinemaunited.com
