Getty Images +4% – What’s Going On?

Getty Images shares surge as it partners with FILMPAC, offering premium stock footage and production services to meet growing demand for authentic content.

Getty Images Holdings, Inc. (NYSE:GETY) shares are trading higher on Tuesday.

Getty Images has teamed up with FILMPAC, the premier provider of premium stock footage and production services.

The company plans to distribute its latest compilation of cinema-quality scenes and clips on gettyimages.com.

“We’re committed to addressing the significant demand for authentic content that meets the quality requirements of our customers, some of whom are the world’s most premiere agencies and globally recognized brands,” said Peter Orlowsky, Getty Images SVP of Strategic Partnerships.

In the recently reported first quarter, Getty Images’ Creative revenue was $138.9 million, a decrease of 5.2% year-over-year on both a reported and currency-neutral basis.

In early April, the company said it acquired Motorsport Images to augment its existing offerings.

Combining FILMPAC’s top-tier creative direction and cinematography with Getty Images’ worldwide expertise and extensive distribution channels, the collaboration will provide Getty Images’ clients with a wide array of lifestyle footage.

“By partnering with FILMPAC, we’re tapping into a one-of-a-kind creative boutique that knows what world-class video should look like and feel like, and we’re thrilled to introduce them to our platform,” Orlowsky added.

Price Action: GETY shares are trading higher by 4.11% to $3.55 at last check Tuesday. 

Disclaimer: This content was partially produced with the help of AI tools and was reviewed and published by Benzinga editors.

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Photo via Shutterstock

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