- Ford Motor Co (NYSE:F) said it is expanding its Mobile Service program to now include Escape SUVs (sports utility vehicles).
- Ford is targeting to have nearly 1,000 Escape SUVs to be used as Mobile Service vehicles by year’s end.
- This initiative will give smaller-volume dealers a more affordable way to deliver Mobile Service and larger dealers a way to supplement their existing fleets.
- Customer use of Ford remote services has increased 45% since Q4 of 2022.
- Also Read: Ford Reaffirms EBIT Outlook, Inks Lithium Products Supply Agreement With Nemaska Lithium
- Participation in Ford’s Mobile Service program is voluntary and each Escape operating as a Mobile Service vehicle will be upfitted with a jumper cable charger, inverter and harness, and tools provided by the dealer.
- “Adding the Escape to the mobile maintenance fleet now gives our smaller-volume dealers the ability to provide this convenient service to more customers,” said Todd Rabourn, North America Regional CX Director, Experience Implementation.
- Price Action: F shares are trading higher by 4.3% at $12.61 on the last check Tuesday.
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